Written by Don Peppers, Author, Speaker and CX Expert In just the last couple of years I’ve encountered an increasing number of vendors offering marketers an array of innovative tools based on artificial intelligence and machine learning. Of course, the discipline of...
What is Frictionless Customer Experience? Offering a frictionless customer experience means easy, painless, and hassle-free interactions between your customers and your products, services, or employees. So how will we reach that level of customer experience? Most...
Customer journey mapping and customer experience management programs have become intertwined essential tools to drive business growth. In this webinar, together with our expert opinion speaker, Valerie Peck, we presented how “dynamic” experience design is vital to...