How Atasun Optik Deepened Its Customer Experience Approach with Employee-Level NPS Tracking

Atasun Optik partnered with Alterna CX to deepen its existing customer experience approach by systematically collecting transaction-level feedback, monitoring NPS at the store and employee levels, and turning insights into action more quickly. The collaboration increased reporting visibility, supported employee recognition with objective feedback, and delivered measurable improvements in NPS, customer engagement, and survey response time.

This approach also helped store teams respond more confidently to feedback trends, gave leadership clearer visibility across locations, and created a more measurable foundation for ongoing CX improvement. As a result, customer feedback became easier to track, easier to act on, and more closely tied to day-to-day operational decisions.