Resources
Explore the latest insights through articles, webinars, and best practices.
Insight Miner: Lazada vs Shopee User Reviews
When it comes to e-commerce giants like Lazada and Shopee, user feedback is a critical metric that can reveal the strengths and weaknesses of each platform’s customer experience. Through Alterna Copilot’s feature, Insight Miner, we’ve delved into recent user reviews from Google Play and the App Store to extract valuable insights from August to October, examining changes in customer sentiment and identifying themes impacting each platform’s performance.
read moreCustomer Experience Journey: Strategies for Success In 2025
Building a customer experience journey that meets evolving customer expectations and anticipates future needs is more essential than ever. In 2025, designing an effective journey means mapping out each interaction with precision, ensuring consistency, and focusing on personalized, valuable touchpoints. Here’s how to create a roadmap for a seamless customer experience journey.
read moreCX Roadmap for 2025: Building an Effective Strategy
A thoughtful customer experience (CX) design can define how your brand resonates with customers, and with rapid technological advancements, 2025 presents a unique opportunity to elevate CX design. Whether refining digital touchpoints or introducing personalization, effective CX design centers on aligning your brand with customer expectations. Here are eight ways to improve customer experience design in 2025, plus what trends to expect.
read moreCustomer Experience Design Guide: 8 Ways to Improve in 2025
A thoughtful customer experience (CX) design can define how your brand resonates with customers, and with rapid technological advancements, 2025 presents a unique opportunity to elevate CX design. Whether refining digital touchpoints or introducing personalization, effective CX design centers on aligning your brand with customer expectations. Here are eight ways to improve customer experience design in 2025, plus what trends to expect.
read moreAI in Customer Experience: What to Expect in 2025
As businesses continue to evolve and prioritize customer experience, having the right Customer Feedback Software is more important than ever. In 2025, choosing the best solution requires careful consideration of several key features and capabilities. The right software can help businesses capture valuable insights, analyze feedback, and drive improvements that enhance customer satisfaction. Here’s what you should look for when selecting a customer feedback tool for your business.
read moreCustomer Feedback Software: What to Look for in 2025
As businesses continue to evolve and prioritize customer experience, having the right Customer Feedback Software is more important than ever. In 2025, choosing the best solution requires careful consideration of several key features and capabilities. The right software can help businesses capture valuable insights, analyze feedback, and drive improvements that enhance customer satisfaction. Here’s what you should look for when selecting a customer feedback tool for your business.
read moreCustomer Experience Platform: How to Choose the Right One
As the demand for exceptional customer service continues to rise, businesses are increasingly relying on Customer Experience Platforms (CXPs) to streamline and optimize the way they interact with their customers. Choosing the right platform can significantly impact your company’s success in maintaining strong relationships with customers. So, how do you go about selecting the best CXP for your business? Here are some key factors to consider.
read moreCX Technology: The Evolution of Customer Experience
The last 5-6 years have seen rapid advancements in CX technology as businesses across industries recognize the importance of delivering seamless customer experiences. From AI-driven tools to automation and personalized communication, CX technology has shifted how companies interact with their customers, enabling a higher level of engagement and satisfaction.
read moreCX Management: Gaining a Competitive Edge in 2025
Customer experience (CX) has become a significant differentiator in modern business. With companies facing growing competition in almost every sector, adopting robust CX management practices is key to maintaining a competitive edge. CX management focuses on understanding, improving, and maintaining the interactions that customers have with your brand, turning satisfied customers into loyal advocates.
read moreCustomer Feedback Solutions: Addressing Pain Points for Business Growth
Understanding customer pain points is essential for creating exceptional customer experiences and driving business growth. By addressing these pain points with the right customer feedback solutions, companies can improve customer satisfaction, increase loyalty, and identify areas for improvement. Leveraging tools and methods that allow customers to voice their frustrations helps businesses evolve and stay ahead in a competitive marketplace.
read moreCustomer Sentiment Analysis: Understanding Your Customers Better
Customer Sentiment Analysis is a powerful tool that helps businesses understand how customers feel about their products, services, and overall experiences. By analyzing feedback, social media posts, reviews, and other forms of communication, businesses can gain valuable insights into customer preferences, pain points, and expectations. This information allows companies to make data-driven decisions that improve customer satisfaction and, ultimately, business performance.
read moreThe Economic Impact on Consumer Sentiment in 2024
Based on insights from our E-Commerce Fall Report 2024, it’s clear that economic factors are significantly influencing consumer sentiment and shaping customer experiences. By analyzing customer reviews, we’ve uncovered several key trends related to product pricing and payment practices that are crucial for businesses to address if they want to retain customer loyalty.
read moreCX Tools: Increase Your Company’s Growth in 2025
In 2025, businesses that focus on improving their customer experience (CX) are poised for growth. The right CX tools can streamline operations, boost customer satisfaction, and drive business expansion. Whether through automation, data insights, or personalization, CX tools provide businesses with the means to scale and improve their service, creating more loyal customers in the process.
read moreCX Management: AI and Its Role in 2025 for Businesses
Artificial intelligence (AI) is transforming industries across the board, and CX Management is no exception. As we move toward 2025, businesses are increasingly wondering if AI is a necessary investment for enhancing customer experience. While AI offers significant potential, understanding whether your business truly needs it depends on a variety of factors. Let’s explore what AI can bring to CX Management and how to determine if it’s the right fit for your organization.
read moreCustomer Experience Management: Key Trends for 2025
As customer expectations evolve, Customer Experience Management (CEM) becomes a primary focus for businesses seeking to maintain a competitive edge. In 2025, companies will need to adapt to emerging technologies, changing customer behaviors, and new data sources to deliver superior customer experiences. Here are some key trends that are likely to shape CEM in the near future.
read moreText Analytics vs. Text Analysis: Understanding the Differences
Text analysis is an essential tool for businesses seeking to extract valuable insights from unstructured data. By processing large volumes of text, companies can better understand trends, customer feedback, and operational issues. However, to make the most of this process, it’s important to follow best practices that ensure accuracy and efficiency.
read moreThe Power of Insight Miner: Fabletics’ Customer Experience Journey
In today’s competitive e-commerce landscape, understanding customer feedback has never been more critical. At Alterna CX, we’re proud to offer an advanced Insight Miner tool, powered by advanced AI technology, that transforms raw customer data into meaningful, actionable insights. Whether you’re looking to track sentiment, identify pain points, or spot trends, our Insight Miner can deliver deep, data-driven analyses with impressive accuracy.
read moreCustomer Feedback Software: Addressing Customer Pain Points
Text analysis is an essential tool for businesses seeking to extract valuable insights from unstructured data. By processing large volumes of text, companies can better understand trends, customer feedback, and operational issues. However, to make the most of this process, it’s important to follow best practices that ensure accuracy and efficiency.
read moreText Analysis: Best Practices for Accurate Data Insights
Text analysis is an essential tool for businesses seeking to extract valuable insights from unstructured data. By processing large volumes of text, companies can better understand trends, customer feedback, and operational issues. However, to make the most of this process, it’s important to follow best practices that ensure accuracy and efficiency.
read moreSentiment Analysis: Best Practices for Accurate Customer Insights
Sentiment analysis is a powerful tool for understanding customer emotions and opinions at scale. By analyzing text data such as reviews, social media posts, and survey responses, companies can gain valuable insights into customer satisfaction, preferences, and expectations. To ensure effective sentiment analysis, certain best practices must be followed, which can help businesses extract meaningful insights and apply them to decision-making.
read moreWhy Do Leading Home Goods & Services Brands Outperform Their Competitors?
Exploring beyond the surface of oCX leaderboards, we conduct a comprehensive data analysis to decipher the core elements defining a superior home goods & services experience. Drawing insights from our machine learning-based examination of over 200,000 user reviews, our aim is to empower home goods & services brands to refine their offerings, address user pain points, and elevate overall customer satisfaction in the realm of home improvement. This analysis is based on our newly released E-Commerce oCX Report Fall 2024, providing fresh and actionable insights for the industry.
read moreCustomer Feedback Software: How to Analyze Customer Reviews?
Customer feedback plays a vital role in shaping business strategies, enhancing services, and improving overall customer satisfaction. Analyzing these reviews effectively can be a challenging task, but modern solutions like customer feedback software make it manageable, turning raw data into actionable insights.
read moreText Analytics: Faster Insights Compared to Manual Review
In an age where customer opinions shape brand reputations, understanding how customers feel about your brand is more important than ever. Sentiment analysis provides businesses with the ability to interpret emotions expressed in customer feedback, reviews, and interactions. This insight allows companies to take a proactive approach in improving customer experience, while also gaining a competitive edge.
read moreSentiment Analysis: Gaining Insights from Customer Reviews
In an age where customer opinions shape brand reputations, understanding how customers feel about your brand is more important than ever. Sentiment analysis provides businesses with the ability to interpret emotions expressed in customer feedback, reviews, and interactions. This insight allows companies to take a proactive approach in improving customer experience, while also gaining a competitive edge.
read moreCustomer Experience Management: Key Benefits for Businesses
Effective Customer Experience Management (CXM) is a vital component for businesses seeking to build lasting relationships with their customers. By focusing on every touchpoint of the customer journey, CXM enables companies to deliver consistent, high-quality experiences that drive satisfaction and loyalty.
read moreCustomer Feedback Software: Detecting Emotions
Understanding customer emotions is key to delivering personalized and effective experiences. With the help of Customer Feedback Software, businesses can detect emotional responses in customer feedback and use these insights to refine their services. Emotional detection through feedback helps companies not only improve customer satisfaction but also deepen customer loyalty.
read moreCustomer Experience Improvement: The Role of Data Analysis
Data analysis has become a powerful tool in driving Customer Experience Improvement, offering valuable insights that help businesses better understand customer behavior, preferences, and expectations. With data guiding decisions, companies can create experiences that are more personalized, efficient, and aligned with customer needs.
read moreSocial Media Sentiment Analysis: The Rise of AI
The rise of AI is transforming how businesses analyze and interpret the vast ocean of opinions shared across social media platforms. Social Media Sentiment Analysis, powered by AI, enables companies to decode these conversations, providing insights into customer feelings, preferences, and needs. This shift has revolutionized how businesses engage with their audiences and shape strategies.
read moreCustomer Experience Automation: Boosting Customer Satisfaction
Customer satisfaction is at the core of every successful business. With the advent of Customer Experience Automation, companies can now manage and improve customer interactions with precision and efficiency, creating a seamless experience that keeps customers happy and loyal.
read moreCustomer Feedback Software: Driving Personalized Interactions
Personalized interactions have become a cornerstone of excellent customer experiences. By leveraging customer feedback software, businesses can gain the insights needed to create tailored engagements that meet individual needs and preferences.
read moreCX Technology: Streamlining Data Migration
Segmenting audiences is a fundamental practice for delivering tailored customer experiences. With the help of CX automation, this process becomes more efficient, allowing businesses to manage customer interactions at scale without losing the personal touch. By breaking down your customer base into smaller, more manageable groups, you can deliver highly relevant messages, offers, and services.
read moreCX Automation: Segmenting Audiences for Improved CX
Segmenting audiences is a fundamental practice for delivering tailored customer experiences. With the help of CX automation, this process becomes more efficient, allowing businesses to manage customer interactions at scale without losing the personal touch. By breaking down your customer base into smaller, more manageable groups, you can deliver highly relevant messages, offers, and services.
read moreCustomer Experience Automation: Streamlining Operations
In a fast-paced business environment, the ability to streamline operations is key to maintaining a competitive edge. By leveraging customer experience automation, companies can simplify processes, reduce manual tasks, and create a more efficient workflow. This not only saves time and resources but also improves the overall customer experience.
read moreSocial Media Sentiment Analysis: Understanding Consumers
Understanding customer feedback is essential for any business aiming to improve its products and services. With the right customer feedback software, businesses can not only gather but also visualize data, turning raw feedback into actionable insights. Visualization of data plays a pivotal role in interpreting customer sentiments, identifying trends, and making informed decisions.
read moreCustomer Feedback Software: Visualizing Data for Better Insights
Understanding customer feedback is essential for any business aiming to improve its products and services. With the right customer feedback software, businesses can not only gather but also visualize data, turning raw feedback into actionable insights. Visualization of data plays a pivotal role in interpreting customer sentiments, identifying trends, and making informed decisions.
read moreCustomer Feedback Software: Understanding Customer Behavior
Understanding customer behavior is at the heart of every successful business strategy. Customer feedback software provides valuable insights into the preferences, needs, and expectations of your audience. By leveraging these insights, businesses can tailor their offerings, improve customer satisfaction, and drive growth.
read moreCX Software: Automated Workflows & Customer Experience
Customer experience (CX) is a major focus for companies seeking to differentiate themselves in a competitive market. CX software plays a pivotal role in this effort by enabling automated workflows that can significantly improve the customer experience. Through automation, businesses can streamline processes, reduce manual errors, and deliver a more consistent and efficient service to their customers.
read moreCX Platform: The Key to Streamlined Issue Resolution
Efficient issue resolution is a cornerstone of exceptional customer service. When customers encounter problems, their experience in how those issues are handled can significantly impact their perception of a company. A robust CX platform is vital in optimizing issue resolution, ensuring customers are satisfied and remain loyal to the brand.
read moreCustomer Experience Analytics: Benefits of Real-Time Reporting
Understanding customer behavior in real time is a game-changer for businesses aiming to stay ahead of the competition. Real-time reporting within Customer Experience Analytics offers immediate insights into customer interactions, enabling companies to make swift and informed decisions. This capability ensures that businesses can respond promptly to customer needs, refine their strategies on the go, and enhance overall customer satisfaction.
read moreCX Software: Maximizing Efficiency with Strategic Integrations
Integrations are an essential component of modern CX software, bridging the gap between various platforms and systems to create a seamless customer experience. As businesses grow and technology evolves, integrating multiple tools into a unified platform has become necessary for maintaining a competitive edge. CX software that supports integrations can provide a comprehensive view of customer interactions, streamline processes, and enhance overall efficiency.
read moreCX Platform: Why Behavior Tracking is Key to Better CX
Understanding customer behavior is key to creating meaningful interactions and building long-lasting relationships. A CX Platform that effectively tracks and analyzes customer behavior allows businesses to tailor their strategies, improve service delivery, and ultimately enhance customer satisfaction.
read moreCustomer Experience Analytics: Driving Success with Data Analysis
Data is one of the most valuable assets a company can harness to improve customer satisfaction and business outcomes. With Customer Experience Analytics, businesses can transform raw data into meaningful insights that drive success. Understanding customer behavior, preferences, and sentiments allows companies to fine-tune their strategies, leading to more personalized and impactful customer experiences.
read moreCX Software Best Practices: Effective Feedback Loops in Action
In the competitive landscape of customer experience (CX), feedback loops play a pivotal role in shaping how businesses interact with their customers. For companies leveraging CX software, understanding and implementing effective feedback loops can significantly boost customer satisfaction and retention.
read moreCX Platform: Enhancing Decision-Making with Data-Driven Insights
Decision-making in any organization hinges on the ability to interpret and act upon relevant data. A well-integrated CX platform is not just a tool for gathering customer feedback; it’s a vital resource for turning that data into actionable insights. By leveraging a CX platform, companies can make informed decisions that align with customer needs, drive satisfaction, and ultimately improve business outcomes.
read moreCustomer Experience Analytics: Unifying Business Tools
In the rapidly evolving landscape of customer experience management, the ability to seamlessly integrate Customer Experience Analytics with other tools is increasingly vital. By connecting these analytics with various platforms and software, businesses can gain more comprehensive insights, streamline operations, and enhance overall customer satisfaction.
read moreCX Software: Optimizing Audience Segmentation for Success
In a competitive market, understanding and catering to your audience’s specific needs is essential for success. Audience segmentation allows businesses to tailor their strategies and solutions to diverse customer groups, improving engagement and satisfaction. With the right CX software, companies can gain deep insights into their customers and implement targeted strategies that drive results.
read moreCX Platform: Emotion Detection for Superior Customer Experience
Emotion detection is rapidly becoming a key component in understanding customer behavior and improving customer interactions. By identifying and analyzing the emotional states of customers during their interactions, businesses can better tailor their responses and strategies to meet customer needs more effectively. A CX platform equipped with emotion detection capabilities can significantly enhance the way businesses engage with their customers, driving better experiences and fostering long-term loyalty.
read moreCustomer Experience Analytics: Driving Continuous Optimization
Customer Experience Analytics (CXA) plays a vital role in this process by providing the insights needed to make informed decisions that improve customer satisfaction and loyalty.
read moreCX Software: Real-Time Monitoring for Better Customer Service
Real-time monitoring has become an essential component in delivering exceptional customer experiences. As businesses strive to meet the evolving demands of their customers, the ability to track, analyze, and respond to customer interactions in real-time is more important than ever. CX software plays a vital role in enabling this capability, offering tools that empower businesses to stay ahead of customer needs and expectations.
read moreCX Platform: Improving Customer Interaction for Better Experience
Effective customer interaction is at the heart of a successful business strategy. It’s not just about responding to inquiries or resolving issues; it’s about building relationships, understanding needs, and providing value at every touchpoint. A robust CX platform can significantly enhance how businesses manage and optimize customer interactions, leading to improved satisfaction, loyalty, and growth.
read moreCustomer Experience Analytics: Elevating Customer Engagement
Customer engagement is the cornerstone of a successful business strategy, and understanding it deeply can lead to significant improvements in customer satisfaction and loyalty. By using Customer Experience Analytics, companies can gain valuable insights into how customers interact with their brand and tailor their engagement strategies to meet evolving expectations.
read moreCX Software: Gaining a Competitive Edge in Customer Experience
In the ever-evolving marketplace, where customer expectations are constantly shifting, businesses are under immense pressure to stand out. One of the most effective ways to do so is by leveraging CX software to gain a competitive edge. This software not only helps in managing customer interactions but also provides deep insights that can shape business strategies and elevate the customer experience.
read moreCX Platform: The Key to Unified Customer Intelligence
The business landscape is rapidly evolving, with customer expectations soaring to new heights. To stay ahead, companies must understand and anticipate customer needs with precision. This is where a CX Platform becomes indispensable, providing a comprehensive solution to unify customer intelligence and drive exceptional customer experiences.
read moreCustomer Experience Analytics: The Role of Sentiment Analysis
Understanding customer sentiment is key to providing exceptional service and fostering loyalty. Sentiment analysis, a component of Customer Experience Analytics, enables businesses to decode customer emotions and opinions, offering a deeper understanding of their needs and preferences. By analyzing customer feedback, companies can make informed decisions to improve their products and services.
read moreCX Software: Understanding Customer Behavior
Customer behavior is a complex and dynamic aspect of any business, and understanding it is essential for creating effective strategies that drive growth and satisfaction. Leveraging CX software, companies can gain valuable insights into customer actions, preferences, and needs, enabling them to tailor their approaches and enhance the overall customer experience.
read moreCX Platform: Unlocking New Levels of Customer Experience
Optimizing customer satisfaction is a priority for businesses aiming to stand out in a competitive market. A powerful CX platform can be the cornerstone of this endeavor, offering a unified solution to manage customer interactions, gather insights, and implement improvements. This blog post explores how a CX platform can elevate customer satisfaction through seamless integration and strategic use.
read moreCX Platform: Optimizing Resource Allocation for Superior CX
Effective resource allocation is key to maintaining a competitive edge and delivering exceptional customer experiences. A robust CX platform can play a pivotal role in streamlining resource management, ensuring that businesses can allocate their resources where they are most needed and can have the greatest impact. This blog post explores how a CX platform can help optimize resource allocation and drive superior customer experiences.
read moreCustomer Experience Analytics: Streamline Your Operations
Streamlining operations is a key goal for any business looking to improve efficiency, reduce costs, and enhance overall performance. One powerful tool for achieving this is Customer Experience Analytics. By analyzing customer data and feedback, businesses can identify areas of inefficiency, optimize processes, and ultimately deliver better service. In this blog post, we’ll explore how Customer Experience Analytics can help streamline operations and why it is essential for businesses today.
read moreCX Software: Why Undecided Companies Should Invest Now
In the rapidly evolving business landscape, understanding and enhancing customer experience (CX) is no longer optional; it’s essential. Many companies remain on the fence about investing in CX software, unsure of the tangible benefits it can bring. However, CX software offers a suite of tools and insights that can significantly improve customer satisfaction, loyalty, and overall business success.
read moreBoosting Customer Loyalty & Retention with a CX Platform in 2024
In today’s fiercely competitive business landscape, retaining customers and fostering their loyalty are more critical than ever. Customer Experience (CX) has emerged as the linchpin for achieving these objectives, with CX platforms playing a pivotal role in orchestrating seamless interactions and nurturing long-term relationships with customers. As we navigate through 2024, let’s delve into how CX platforms continue to redefine customer loyalty and retention strategies.
read moreEnhancing User Feedback with Customer Experience Analytics
Customer experience is a pivotal aspect of any business strategy, influencing customer satisfaction, loyalty, and ultimately, revenue. As businesses strive to understand their customers better, the role of Customer Experience Analytics becomes increasingly significant. This analytics tool not only helps in gathering data but also in interpreting and leveraging it to enhance the overall customer experience. This blog explores the critical role of Customer Experience Analytics in understanding and utilizing user feedback to improve business outcomes.
read more2024 Customer Experience Trends Influenced by CX Software
As we progress through 2024, the landscape of customer experience (CX) continues to evolve rapidly. Businesses are increasingly recognizing the importance of delivering exceptional customer experiences, and CX software is playing a pivotal role in this transformation. Here are some of the key trends in the CX scene for 2024 that are shaping how companies interact with their customers and enhance their experiences.
read moreThe AI Revolution in CX: Utilizing a CX Platform
The rapid advancement of artificial intelligence (AI) is transforming industries across the globe, and the customer experience (CX) industry is no exception. As AI technology becomes more sophisticated, it offers unparalleled opportunities for businesses to enhance their customer interactions and streamline operations. A robust CX Platform is essential for leveraging these AI advancements to deliver exceptional customer experiences.
read moreUnveiling Customer Insights with Customer Experience Analytics
Understanding your customers is crucial for creating exceptional experiences and driving business success. By harnessing the power of Customer Experience Analytics, businesses can gain valuable insights into customer behaviors, preferences, and needs. These insights are essential for tailoring products, services, and interactions to meet and exceed customer expectations.
read moreUtilizing CX Software to Analyze Social Media Comments
Social media has become an integral part of modern business communication, providing a direct channel for customer interaction. Among the various forms of customer feedback, social media comments are particularly valuable for understanding customer sentiment and behavior. Utilizing CX software to analyze and manage these comments can significantly enhance the customer experience and inform business strategies.
read moreMastering Crisis Management with a CX Platform
Crisis management is a critical aspect of maintaining a strong and resilient business, especially in a world where customer expectations are constantly evolving. A well-implemented Customer Experience (CX) Platform can be a vital tool in managing crises effectively, helping businesses not only navigate challenges but also emerge stronger. Here’s how a CX Platform can be instrumental in crisis management:
read moreUsing Data to Enhance CX with Customer Experience Analytics
Understanding and improving customer experience (CX) requires a strategic approach that leverages data effectively. Customer Experience Analytics is a powerful tool that can provide valuable insights to help businesses enhance their CX.
read moreCX Software: Your Path to Customer Centricity
Customer centricity is the heart of a successful business strategy. It means placing the customer at the center of all decisions and processes. With the right CX software, businesses can transform their approach to customer centricity, ensuring that every interaction adds value and strengthens the relationship with their customers. Let’s explore how CX software can facilitate a customer-centric approach and drive business success.
read moreEmotion Analysis: A Key Component of a Modern CX Platform
Emotion analysis has become an essential component for businesses aiming to understand their customers better and provide exceptional experiences. By leveraging a robust CX Platform, companies can tap into the power of emotion analysis to gain deeper insights into customer sentiments and behaviors, ultimately driving satisfaction and loyalty.
read moreMitigating Business Risks with Customer Experience Analytics
Effective risk management is critical for any business aiming to maintain stability and ensure long-term success. One essential tool in the arsenal of modern risk management is Customer Experience Analytics. By leveraging these insights, companies can proactively identify potential risks, address issues before they escalate, and build stronger relationships with their customers.
read moreUnlocking the Power of Social Media with CX Software
Social media has become an essential part of the customer experience landscape. With billions of active users across platforms like Facebook, Twitter, Instagram, and LinkedIn, businesses have an unprecedented opportunity to engage with their customers, gather valuable feedback, and enhance their customer experience (CX) strategies. Using advanced CX software, companies can effectively harness the power of social media to improve their overall customer experience.
read moreHow AI Summarization Boosts Your CX Platform’s Effectiveness
Artificial intelligence (AI) is transforming the way businesses operate, particularly in the realm of customer experience (CX). One of the most impactful applications of AI in this area is the ability to summarize customer reviews. By integrating AI summary capabilities into your CX platform, you can unlock valuable insights, streamline decision-making, and enhance customer satisfaction.
read moreDesigning Customer Journeys with Customer Experience Analytics
Creating an exceptional customer journey design is essential for businesses aiming to enhance customer satisfaction and loyalty. By leveraging Customer Experience Analytics, companies can gain valuable insights into each touchpoint of the customer journey, enabling them to design experiences that meet and exceed customer expectations.
read moreEnhancing Customer Experience with Sentiment Analysis Using CX Software
Sentiment analysis has become a crucial tool for businesses striving to improve their customer experience strategies. By leveraging the power of advanced CX software, companies can gain valuable insights into customer sentiments, enabling them to make informed decisions and drive customer satisfaction.
read moreHarnessing the Power of Text Analytics with a CX Platform
Text analytics has become an indispensable tool for businesses aiming to enhance their customer experience strategies. By leveraging the capabilities of a robust CX platform, companies can transform unstructured textual data into valuable insights, driving informed decision-making and improving customer satisfaction.
read moreEnhancing Digital Experience with Customer Experience Analytics
The digital landscape is ever-evolving, and businesses must continually adapt to meet customer expectations. As digital channels become increasingly integral to customer interactions, the quality of digital experience can significantly impact overall customer satisfaction and loyalty. Leveraging Customer Experience Analytics (CXA) can provide valuable insights that help businesses optimize their digital presence and enhance the customer journey.
read moreReducing Customer Churn with CX Software
Customer churn is a significant concern for businesses across all industries. Retaining existing customers is often more cost-effective than acquiring new ones, making churn reduction a critical focus for sustainable growth. One of the most effective tools for addressing this challenge is Customer Experience (CX) software. By leveraging CX software, businesses can gain valuable insights into customer behavior, identify pain points, and implement strategies to improve satisfaction and loyalty.
read moreHow a CX Platform Can Enhance Customer Intelligence
Customer experience (CX) is more critical than ever, and businesses are constantly seeking ways to improve it. One of the most effective strategies to achieve this is by leveraging a CX platform that offers unified customer intelligence. This approach brings together data from various touchpoints, providing a comprehensive view of the customer journey and enabling actionable insights.
read moreMastering Customer Experience Analytics Through Root Cause Analysis
Root Cause Analysis (RCA) is a powerful method used to identify the underlying reasons for problems and issues within an organization. When applied to customer experience analytics, RCA can help businesses pinpoint the fundamental causes of customer dissatisfaction and develop strategies to enhance overall customer satisfaction. By integrating RCA with customer experience analytics, companies can transform data into actionable insights, leading to more effective solutions and improved customer experiences.
read moreEnhancing Employee Engagement with a CX Platform
Employee engagement is crucial for any organization aiming to deliver exceptional customer experiences. Engaged employees are more productive, provide better service, and contribute to a positive work environment. A robust CX platform can play a pivotal role in enhancing employee engagement, leading to improved customer satisfaction and business outcomes.
read moreContinuous Improvement in Customer Experience: The Role of CX Software
Continuous improvement is a vital concept for any business aiming to stay competitive and meet evolving customer expectations. This process involves constantly seeking ways to enhance products, services, and overall customer interactions. One of the most effective tools for driving continuous improvement in customer experience is CX software. This blog post explores how CX software can facilitate ongoing enhancements and help businesses deliver exceptional customer experiences.
read moreTop Metrics to Track in Customer Experience Analytics
Customer experience analytics is essential for understanding how customers interact with your brand and how to improve their overall experience. By tracking specific metrics, businesses can gain valuable insights into customer behavior, preferences, and pain points. Here are the top metrics to track in customer experience analytics to enhance your customer service and boost satisfaction.
read moreWhy Your Business Needs a CX Platform in a Digital-First World
The digital transformation has revolutionized how businesses interact with their customers. With the shift towards online interactions, ensuring a seamless and engaging customer experience has become more critical than ever. This is where a CX platform comes into play, providing businesses with the tools and insights needed to manage and enhance customer interactions across various digital channels.
read moreHow CX Software Supports Proactive Customer Service
Proactive customer service has become a critical component for businesses aiming to provide exceptional customer experiences. Instead of merely reacting to customer issues, companies are now anticipating needs and addressing them before they escalate. One of the most powerful tools enabling this shift is CX software. This blog post explores how CX software supports proactive customer service, transforming the way businesses interact with their customers.
read moreTransforming Customer Journeys with Customer Experience Analytics
Customer journey maps are essential tools for understanding the various touchpoints and experiences a customer has with a brand. By leveraging customer experience analytics, businesses can gain deeper insights into these interactions and identify areas for improvement. This blog post will guide you through the process of analyzing customer journey maps using customer experience analytics to enhance your customer satisfaction and loyalty.
read moreEvaluating Grocery Delivery Apps: An In-Depth Customer Experience Analysis
Grocery delivery services have become an indispensable part of our daily lives, driven by the growing need for convenience. In this blog, we explore the user experience of the top nine grocery delivery apps: Thrive Market, Publix, Shipt, Instacart, Gopuff, Weee, Wegmans, PC Express, and FreshDirect. Within this analysis, we examined over 20,000 customer reviews from the App Store and Google Play, focusing on overall user experience as measured by oCX, app usability, service quality, and product quality.
read moreHow to Train Your Team on Using a CX Platform Effectively
Implementing a CX platform can significantly enhance your customer experience strategy, but its success largely depends on how well your team understands and utilizes it. Effective training is crucial to ensure that your team can leverage the full potential of the CX platform. Here’s how to train your team effectively:
read moreHow to Choose the Right CX Software for Your Business
Selecting the right CX software is crucial for any business aiming to enhance its customer experience. With numerous options available, it can be overwhelming to decide which one suits your needs best. Here’s a guide to help you make an informed decision.
read moreVisualizing Customer Experience Analytics
In the competitive business landscape, leveraging every available tool is crucial for differentiation and success. One of the most vital tools in this pursuit is Customer Experience Analytics. This approach offers deep insights into customer behavior, preferences, and feedback, providing businesses with invaluable strategic guidance. Yet, the challenge lies in the vast amount of data generated. Transforming this data into visual formats presents a solution, enabling businesses to enhance understanding and actionable decision-making.
read moreCustomer Experience Face-off: Blue Apron vs. HelloFresh
In the bustling world of meal kit delivery services, Blue Apron and HelloFresh have become household names. As these two giants continue to compete for market dominance, their recent performances offer a fascinating glimpse into the evolving landscape of home dining.
read moreCX Software vs. Traditional CRM: What’s the Difference?
In today’s business landscape, delivering exceptional customer experience (CX) is paramount. Companies are increasingly turning to CX software to meet the evolving needs of their customers. But how does CX software differ from traditional Customer Relationship Management (CRM) systems? Let’s examine the key distinctions and understand why CX software is becoming a critical tool for businesses.
read moreCustomer Experience Analytics: Turning Data into Insights
In today’s competitive marketplace, understanding and improving customer experience (CX) is paramount for businesses. One of the most powerful tools at their disposal is Customer Experience Analytics. This process involves collecting and analyzing data from customer interactions to derive actionable insights that can enhance CX strategies. But how does one turn raw customer data into actionable insights? Let’s explore the steps involved in this transformative process.
read moreCustomer Sentiment Analysis: Quick Service Restaurants
Customer retention is a critical factor for sustained business growth. It’s well-known that retaining an existing customer is more cost-effective than acquiring a new one. However, understanding how to keep customers coming back requires a deep understanding of their experiences and behaviors. This is where Customer Experience Analytics (CXA) comes into play.
read moreImproving Product Development with Customer Feedback Software
Product development is a critical aspect of business growth and success. To stay competitive, companies must continuously innovate and refine their products. One of the most effective ways to achieve this is by leveraging Customer Feedback Software. This powerful tool provides valuable insights directly from customers, helping businesses make informed decisions that drive product improvement
read moreHow Customer Experience Analytics Boosts Customer Retention
Customer retention is a critical factor for sustained business growth. It’s well-known that retaining an existing customer is more cost-effective than acquiring a new one. However, understanding how to keep customers coming back requires a deep understanding of their experiences and behaviors. This is where Customer Experience Analytics (CXA) comes into play.
read moreThe Cost-Benefit Analysis of Investing in a CX Software
In today’s competitive business landscape, delivering exceptional customer experiences is crucial for long-term success. As customer expectations continue to rise, companies are turning to Customer Experience (CX) software to gain a competitive edge. However, investing in CX software requires careful consideration of costs and benefits. In this blog post, we’ll explore the cost-benefit analysis of investing in CX software, helping you make an informed decision for your business.
read moreThe Role of AI and Machine Learning in Customer Experience Analytics
In today’s fast-paced digital world, businesses must prioritize exceptional customer experiences to stay competitive. One of the most effective ways to achieve this is through customer experience analytics. By leveraging the power of AI and machine learning, companies can gain deeper insights into customer behavior, predict trends, and tailor their strategies to meet customer needs more effectively. AI and machine learning are rapidly gaining traction across various industries, and customer experience (CX) is no exception.
read moreWhy Do Leading Food Delivery Apps Outperform Their Competitors?
Exploring beyond the surface of oCX leaderboards, we conduct a comprehensive data analysis to decipher the core elements defining a superior food delivery experience. Drawing insights from our machine learning-based examination of over 100,000 user reviews, our aim is to empower food delivery apps to refine their offerings, address user pain points, and elevate overall customer satisfaction in the realm of food delivery. This analysis is based on our newly released Food Delivery oCX Report Spring 2024, providing fresh and actionable insights for the industry.
read moreUsing CX Software to Humanize Customer Interactions
In today’s digital landscape, where customer expectations are at an all-time high, businesses must prioritize empathy in their interactions. Empathy is the cornerstone of exceptional customer experiences, fostering trust, loyalty, and satisfaction. However, as businesses grow and customer bases expand, maintaining a personal touch can become increasingly challenging. This is where CX (Customer Experience) software emerges as a game-changer, empowering organizations to scale empathy effectively.
read moreCustomer Experience Analytics and Data Privacy
In the digital era, where data is often referred to as the new oil, customer experience analytics play a crucial role in shaping business strategies. However, as the volume of data collected by businesses increases, so does the concern over privacy. Data privacy regulations like the General Data Protection Regulation (GDPR) in the EU and the California Consumer Privacy Act (CCPA) in the U.S. have set new benchmarks for data management. In 2024, understanding the impact of these regulations on customer experience analytics is vital for businesses aiming to comply with legal standards while still gaining valuable insights from their data.
read moreInsight Miner: Lazada vs Shopee User Reviews
When it comes to e-commerce giants like Lazada and Shopee, user feedback is a critical metric that can reveal the strengths and weaknesses of each platform’s customer experience. Through Alterna Copilot’s feature, Insight Miner, we’ve delved into recent user reviews from Google Play and the App Store to extract valuable insights from August to October, examining changes in customer sentiment and identifying themes impacting each platform’s performance.
read moreCustomer Experience Journey: Strategies for Success In 2025
Building a customer experience journey that meets evolving customer expectations and anticipates future needs is more essential than ever. In 2025, designing an effective journey means mapping out each interaction with precision, ensuring consistency, and focusing on personalized, valuable touchpoints. Here’s how to create a roadmap for a seamless customer experience journey.
read moreCX Roadmap for 2025: Building an Effective Strategy
A thoughtful customer experience (CX) design can define how your brand resonates with customers, and with rapid technological advancements, 2025 presents a unique opportunity to elevate CX design. Whether refining digital touchpoints or introducing personalization, effective CX design centers on aligning your brand with customer expectations. Here are eight ways to improve customer experience design in 2025, plus what trends to expect.
read moreCustomer Experience Design Guide: 8 Ways to Improve in 2025
A thoughtful customer experience (CX) design can define how your brand resonates with customers, and with rapid technological advancements, 2025 presents a unique opportunity to elevate CX design. Whether refining digital touchpoints or introducing personalization, effective CX design centers on aligning your brand with customer expectations. Here are eight ways to improve customer experience design in 2025, plus what trends to expect.
read moreAI in Customer Experience: What to Expect in 2025
As businesses continue to evolve and prioritize customer experience, having the right Customer Feedback Software is more important than ever. In 2025, choosing the best solution requires careful consideration of several key features and capabilities. The right software can help businesses capture valuable insights, analyze feedback, and drive improvements that enhance customer satisfaction. Here’s what you should look for when selecting a customer feedback tool for your business.
read moreCustomer Feedback Software: What to Look for in 2025
As businesses continue to evolve and prioritize customer experience, having the right Customer Feedback Software is more important than ever. In 2025, choosing the best solution requires careful consideration of several key features and capabilities. The right software can help businesses capture valuable insights, analyze feedback, and drive improvements that enhance customer satisfaction. Here’s what you should look for when selecting a customer feedback tool for your business.
read moreCustomer Experience Platform: How to Choose the Right One
As the demand for exceptional customer service continues to rise, businesses are increasingly relying on Customer Experience Platforms (CXPs) to streamline and optimize the way they interact with their customers. Choosing the right platform can significantly impact your company’s success in maintaining strong relationships with customers. So, how do you go about selecting the best CXP for your business? Here are some key factors to consider.
read moreCX Technology: The Evolution of Customer Experience
The last 5-6 years have seen rapid advancements in CX technology as businesses across industries recognize the importance of delivering seamless customer experiences. From AI-driven tools to automation and personalized communication, CX technology has shifted how companies interact with their customers, enabling a higher level of engagement and satisfaction.
read moreCX Management: Gaining a Competitive Edge in 2025
Customer experience (CX) has become a significant differentiator in modern business. With companies facing growing competition in almost every sector, adopting robust CX management practices is key to maintaining a competitive edge. CX management focuses on understanding, improving, and maintaining the interactions that customers have with your brand, turning satisfied customers into loyal advocates.
read moreCustomer Feedback Solutions: Addressing Pain Points for Business Growth
Understanding customer pain points is essential for creating exceptional customer experiences and driving business growth. By addressing these pain points with the right customer feedback solutions, companies can improve customer satisfaction, increase loyalty, and identify areas for improvement. Leveraging tools and methods that allow customers to voice their frustrations helps businesses evolve and stay ahead in a competitive marketplace.
read moreCX Metrics NPS, CSAT, or CES: Is It Telling the Whole Story?
Beyond Customer Experience Metrics: Leveraging Text Analytics for Deeper Customer Insights and Improved CX Management
read moreWhat Does It “Feel Like” to Be Your Customer?
Companies need to know what it’s like to be in their customers’ shoes. With today’s increasing volume of customer experience signals, it takes a lot of time and effort to make sense of customer feedback manually.
read moreAdopt AI Enhanced CX Management to Get Ahead of the Competition
In a tech-driven and ever-changing business landscape today, the competition between companies across industries becomes more brutal and difficult by day. And now more than ever, successful leveraging and implementation of emerging technological solutions…
read more8 Statistics that Demonstrate the Impact your EX Has on your CX
There are hundreds of interesting statistics on employee experience. To make things easier for you, we’ve extracted data from leading global reports that you should know about if you want to create an…
read moreWhy CX score doesn’t guarantee your future performance?
CX Metrics is not a Goal, It is a Tool to Gauge Your Performance We all know that customer experience (CX) has become the primary competitive differentiator for today’s B2C and B2B businesses. In fact, customer experience now ranks higher than price and product as a...
read more5 Major Trends Every CX Professional Must Watch in 2022
5 Major Trends Every CX Professional Must Watch in 2022 There is no doubt that 2020 was a year unlike any other. The COVID-19 pandemic which led to unforeseen eventssuch as a global shutdown, slumped economics and home confinement, impacted business models around the...
read moreDecoding The Customer
Loads of valuable signals can tell a company what a customer feels about their customer experience, or the extent to which the customer has been highly successful with the company’s product or service, or even how efficient the company’s website is in providing information and access.
read moreHow Can Insurers Leverage Customer Experience?
Expert Opinion webinar to learn how Insurers can leverage customer experience and win the trust and loyalty of their customers
read moreIuteCredit: Improving Customer Experience in Four Countries
Best practice webinar series with IuteCredit to discuss how they’ve transformed their company culture through a comprehensive voice of the customer program
read moreHow to Build a Voice of the Customer Program?
How can financial services understand the root causes of the problems they face and identify pain points to act and improve their journeys and/or products?
read moreWhat Awaits Customer Experience in Financial Services?
In our expert opinion webinar, we are joined by Graham Clark, experience management revolutionary and leader at Customer Results and Michelle Spaul, Customer Experience Consultant and Founder of Delta Swan, to uncover the challenges and opportunities for CX in the BFSI industry
read moreHow the Customer-Driven Agenda Shapes the Future of Insurance
In our expert opinion session, we’ve invited Kurt Neckebrouck, Market Development Manager at Baloise Insurance to discuss how the customer-centric agenda shapes the future of insurance.
read moreHow to Drive a Branded Customer Experience Transformation
Together with David Lloyd, International Customer Experience & Service Design Manager at E.ON, we discussed maximizing opportunities with customers with relatively low contact frequency, CX efforts under an enterprise-level CX program, and the scalability of the CX program.
read moreThe Future of Retail and Customer Experience
Yenal Gökyıldırım, CEO of MediaMarkt Turkey, talked about how the company adapted to the uncertainties and shared his view of the future of retail and customer experience. In our latest recording, Çağlar Göğüş, CEO of Doğan Holding, our moderator for this recording, asked critical questions to unveil the underlying reasons for MediaMarkt’s success.
read moreSmart Investment in AI for an Enhanced Customer Experience
In our expert opinion webinar, we are joined by Ansi Rona-Bayildiran, Director of Tinderbox Technologies, for a conversation to understand how it is possible to achieve both CX satisfaction and financial benefits simultaneously with real-life examples.
read moreUnderstanding and Measuring Employee Engagement
What are the issues companies face today – or issues they don’t know that they are facing! – in understanding the realities of employee engagement?
read moreThe One with the 1% Diamond Insight
Alterna CX Co-Founder and CEO, Gürol Kurt, recently joined the “CX Passport” podcast series and talked about “The one with the 1% diamond insight”. The program is hosted by Rick Denton, who leads a show about creating great customer experiences, with a dash of travel...
read moreHow CX Priorities Differ Across the Atlantic
We discussed how CX in Central Europe differs from the US.Listen NowListen Now Alterna CX Co-Founder and CEO, Gürol Kurt, has recently joined the “Talking CX - CX Around the World” podcast series. The program is hosted by Robin Miller and Graham Clark, who lead...
read moreMaking insight generation a habit
Aras Bilgen, a distinguished guest and an expert on human centric design with global industry experience. He is also a scholar and an author. We talked about how to make insight generation a habit
read moreKeep Calm and Invest in Digital
In our expert opinion podcast, Corey User, Partner at Wipro Digital, shared his insights on the short and long term effects of Covid-19 on the financial institutions and why listening to the voice of the customer in unprecedented times is crucial.
read moreConnecting the Dots Around the Customer
In our expert opinion podcast, Melih Ozgul, Head of Customer Experience and Continuous Improvement at Metro C&C Turkey, shared his expertise on customer experience process improvements
read moreDon’t Be Afraid to Ask Why: Text Analytics in Action
Reveal the value behind the unstructured data
read moreCreating a CX Driven Culture for Retail Banking
An expert opinion podcast with John Berry. Discussion on how leaders can transform their culture to become more customer-centric.
read moreFood Delivery oCX Report
Summer 2023
This report offers an AI-based analysis of 350,000 customer reviews from 2023, covering the top 80 brands worldwide, including DoorDash, Uber Eats, Just Eat, and Grab. It introduces the Observational Customer Experience (oCX) score, an objective metric to quantify customer reviews. The report features leaderboards across service quality, ease of use, and delivery time, and explores cultural and local trends in food delivery experiences in North America, Europe, and Asia.
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Seeing is believing
Learn how to apply AI to analyze all the various CX ”signals” generated by your customers via surveys, text, complaints, social media, and other interactions. Discover how to quickly identify and flag the most important problems and opportunities, and then better prioritize your investments.