Super Bowl Seat Scramble: SeatGeek vs. Ticketmaster vs. TickPick

Feb 6, 2024 | Blog

Choosing Your Super Bowl Seat: SeatGeek vs. Ticketmaster vs. TickPick

As the excitement builds for the upcoming Super Bowl, the search for the perfect ticket platform becomes paramount for fans eager to secure their seats. In a sea of options, three major players stand out: SeatGeek, Ticketmaster, and TickPick. As a leading CX software company dedicated to enhancing customer experiences, we recognize the importance of thorough research in making informed decisions. In this blog post, we delve into the customer reviews of these platforms to provide a comprehensive overview of their respective pros and cons. Whether you’re a seasoned sports enthusiast or a first-time Super Bowl attendee, our analysis aims to assist you in selecting the best ticket platform to ensure an unforgettable game day experience. Leveraging our Insight Miner feature powered by generative AI, we aim to unravel the intricacies of user experiences, providing a comprehensive understanding of the competitive landscape within the ticketing platforms.

Three months ago, we took a snapshot in our analysis of  Online Marketplace brands. Both SeatGeek and TickPick received the same oCX score of 11, while Ticketmaster trailed behind them with an oCX score of -36.

The data utilized for this analysis is from 2023, offering valuable insights that can assist individuals in navigating the dynamic landscape of online ticket platforms in 2024. Let’s delve into the intricacies of SeatGeek, TickPick, and Ticketmaster to understand the customer feedback and prevailing trends in their respective platforms.


Founded in 2009, SeatGeek has emerged as a prominent online ticket marketplace based in United States. Specializing in connecting users with tickets for various events, including concerts, sports games, and live performances, SeatGeek offers a streamlined platform for browsing, purchasing, and selling tickets. With its intuitive interface and robust search functionalities, users can easily find tickets to their desired events, compare prices from different sellers, and secure their seats with confidence. SeatGeek’s business model typically involves charging a service fee on ticket transactions, providing both buyers and sellers with a reliable and transparent platform for ticket exchange. Over the years, SeatGeek has solidified its position in the market by prioritizing customer satisfaction and fostering partnerships with event organizers and ticket sellers, aiming to provide a seamless ticket-buying experience for users.

Pros of SeatGeek:


User-Friendly App, Intuitive Interface:

SeatGeek’s user-friendly app has garnered widespread praise among customers for its simplicity and convenience. Users appreciate the seamless ticket-buying experience offered by SeatGeek, often citing its intuitive interface as a major advantage. Many users have expressed satisfaction with SeatGeek’s straightforward interface, making it their preferred choice for securing event tickets.


Competitive Pricing, Reliable Service:

Customers commend SeatGeek for its competitive pricing and reliable service. The platform’s easy-to-use app has received acclaim for its hassle-free ticket buying, sending, and selling functionalities. The platform’s ability to quickly locate affordable tickets for various events has earned it a reputation as one of the best ticketing apps available, leading to high recommendations from satisfied users.

Cons of SeatGeek:


Difficulties in Contacting Customer Support:

SeatGeek users have reported numerous issues related to ticketing and customer service, tarnishing their overall experience with the platform. From tickets not being honored at events to difficulties in contacting customer support, many have expressed frustration and dissatisfaction with SeatGeek’s service. Complaints about financial losses and a lack of responsiveness from the support team highlight significant concerns about the platform’s reliability and trustworthiness.

Technical Glitches:

Technical glitches have plagued SeatGeek users, leading to widespread dissatisfaction. Many customers have encountered frustrating technical problems with the app, such as login issues and difficulty accessing mobile tickets. Coupled with inadequate customer support, these technical challenges have resulted in a negative overall experience for users, with some even missing events due to unresolved issues.


Founded in 1976, Ticketmaster has established itself as a leading online ticketing platform headquartered in Los Angeles, California. Specializing in facilitating ticket sales for a wide range of events, including concerts, sports matches, theater shows, and more, Ticketmaster offers users a comprehensive platform for discovering, purchasing, and managing tickets. With its user-friendly interface and advanced search features, users can easily navigate through various events, compare ticket prices, and select their preferred seating options. Ticketmaster’s business model typically involves charging service fees on ticket transactions, ensuring a secure and transparent ticketing process for both buyers and sellers. Over the years, Ticketmaster has maintained its prominence in the industry by prioritizing customer satisfaction and forming partnerships with event organizers and venues worldwide, aiming to deliver a seamless ticket-buying experience to its users.

Pros of Ticketmaster:


User-friendly App Design:

Users commend Ticketmaster for its highly intuitive app interface, which facilitates seamless ticket purchases. App receives widespread acclaim for its simplicity and speed in purchasing tickets, with users frequently praising its user-friendly features. Many appreciate the ease and efficiency with which they can browse and secure tickets for various events, thanks to the app’s user-friendly design.


Accessibility of Tickets:

Users highlight the smooth ticket-buying process facilitated by the app. The accessibility of tickets on mobile devices is particularly lauded, streamlining the experience for users on the go. The convenience of having tickets readily accessible on their mobile devices adds to the overall positive experience, making Ticketmaster a preferred choice for hassle-free ticket transactions.

Cons of Ticketmaster:


Bugs and Technical Issues:

Users encountering persistent login and functionality issues express frustration with Ticketmaster’s app. Many report encountering bugs, pages failing to load, and ongoing sign-in problems despite attempts at troubleshooting. Such technical hurdles severely impact the app’s usability, leaving users unable to access tickets or even create accounts, rendering it largely ineffective for ticket purchases.


Exorbitant Service Fees:

Ticketmaster faces criticism for its extremely high service fees and perceived monopolistic practices. Users express dissatisfaction with the high costs associated with ticket purchases, feeling exploited by the company’s pricing structure. Additionally, the lack of alternative ticket purchasing options adds to users’ frustrations, leaving them calling for regulatory intervention to address what they perceive as unfair practices within the ticketing industry.


Founded in 2011, TickPick has emerged as a prominent player in the online ticketing industry. With its headquarters in United States, TickPick specializes in facilitating ticket sales for a diverse range of events, including concerts, sports matches, theater shows, and more. Offering users a comprehensive platform, TickPick enables seamless discovery, purchase, and management of tickets. Boasting an intuitive interface and advanced search functionalities, users can effortlessly navigate through various events, compare ticket prices, and select their preferred seating options. TickPick’s business model typically involves transparent pricing without hidden service fees, ensuring a straightforward and fair ticketing process for both buyers and sellers. Over the years, TickPick has garnered recognition for its commitment to customer satisfaction, often forging partnerships with event organizers and venues to enhance the overall ticket-buying experience for its users.

Pros of TickPick:


No-fee Policy:

TickPick receives high praise from users for its no-fee policy, offering a transparent and straightforward ticketing experience. Users appreciate the app’s commitment to fair pricing, as well as its user-friendly interface, which prominently displays the best deals without hidden charges. TickPick’s emphasis on clarity and convenience makes it a top choice for hassle-free transactions, earning it widespread recommendation among satisfied users.


Ticket Transferability:

Users appreciate the convenience of ticket transferability to other platforms like Ticketmaster, further enhancing the overall ticket-buying experience. TickPick’s commitment to providing a reliable and transparent ticketing service garners continued praise from its user base.

Cons of TickPick:


Delayed Ticket Delivery and Invalid/Duplicate Tickets:

Users often face significant challenges related to delayed ticket delivery and the receipt of invalid or duplicate tickets when using TickPick. Many report instances where tickets arrive after the event date, leading to missed opportunities and financial losses. Additionally, users express frustration at receiving tickets that are either invalid for entry or duplicates of tickets they had already purchased. These issues not only disrupt users’ plans but also erode trust in TickPick’s reliability and competence in ensuring timely and accurate ticket delivery.


Unreliable Customer Service:

TickPick users frequently encounter frustration and dissatisfaction due to the platform’s unreliable customer service. Many users report difficulties in resolving issues such as delayed ticket delivery, receiving invalid or duplicate tickets, and encountering billing discrepancies. Despite reaching out to TickPick’s support team for assistance, users often face long response times, unhelpful responses, or even complete lack of resolution.


In the dynamic landscape of online ticket platforms leading up to the Super Bowl in 2024, SeatGeek, Ticketmaster, and TickPick each offer unique advantages catering to varied user preferences. Whether prioritizing affordability, accessibility, or transparency, these platforms showcase adaptability and emphasize the importance of addressing customer feedback for sustained excellence.

For any inquiries regarding this analysis or assistance in choosing the ideal ticket platform for the upcoming Super Bowl, feel free to reach out to us here. Score your Super Bowl seats wisely and enjoy the game day experience to the fullest!

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