Brands For Less oCX Report
November 2024
- Brands For Less ranked as the 21st among shopping apps in the UAE and KSA combined, achieving an oCX score of 4.
- The average oCX score for UAE and KSA shopping apps was 34, placing Brands For Less significantly below this benchmark at 4.
- 40% of the reviews they received were positive, 36% were negative, and the remainder were neutral.
- The most reviewed topic was “Service Quality” (22% of all reviews), with 45% positive sentiment and 42% negative sentiment, indicating substantial dissatisfaction.
- The best-performing month for Brands for Less was October 2024, with an oCX score of 51, while the lowest score was -37 in June 2024.
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