Marketing Manager
Location: Remote
Post date: August 2021
About Us
Alterna CX is a growing technology company. Our machine learning powered voice-of-the-customer (VoC) solution helps companies to continuously improve customer and employee satisfaction. Gartner has recently named us as promising vendor among top 3% of vendors globally in its Magic Quadrant for Voice of Customer applications, along with Forrester recognizing our proprietary technology. We are working with some of the most recognized banks, retailers and insurers in Europe and Asia.
We are looking for a strong team player who will join our growing organization to influence the culture and help build our brand.
About the Job
We are seeking a Marketing Manager responsible for managing and creating acquisition-focused marketing campaigns and strategies. You will lead our marketing campaigns, evaluate our performance metrics and collaborate with key stakeholders. The successful candidate must have experience building, managing, and executing marketing plans in a startup environment. The candidate must be a self-starter and be comfortable developing and implementing marketing programs with internal and external stakeholders. They must have excellent communication and prioritization skills.
Responsibilities
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Lead product marketing activities including positioning and messaging
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Create campaign strategy and design campaign flows
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Manage overall marketing budget and track ROI working closely with Demand Generation
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Build and manage content marketing strategy and support the Content team
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Partner with key stakeholders including Product Manager, Success Manager and Sales to build campaign and launch strategies around product road map
About you
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Bachelor’s degree in relevant fields
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5 to 10 years of marketing experience with a focus on demand generation and product marketing
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B2B experience is a must
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Startup experience is preferred
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Fluency in English
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An analytical thinker who is also naturally curious
Apply