Resources

Explore the latest insights through articles, webinars, and best practices.

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Customer Experience Metric Selection

The first step before deep diving into customer experience metric selection is to understand the main areas to address when measuring CX. Then we share some of the often used metrics in customer perception of the quality of experience.

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How to Choose the Right Customer Experience Platform

Choosing the Right Customer Experience Platform Leads to High-Quality CX   Customer Experience (CX) is the overall experience that customers have during the relationship with the delivered product/ service from first contact to becoming a happy and loyal...

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Leveraging Internal Communication for Better CX

We already know that good CX quality and customer loyalty drive successful business growth. What most firms overlook is that they should prioritize the “people factor” since employees work hard to provide high-quality customer experience. The impact of employee...

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10 Simple Steps to Boost Employee Engagement

How Can We Improve Employee Engagement? This is one of the most asked questions about employees on Google. Let's have some background information about this fact. COVID-19 has emotionally exhausted many workers. The term “great resignation,” which refers to the high...

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Employee Experience: The “EX” Factor

The Ex Factor: Employee Experience as One of Customer Experience Milestones A company can see its definition as a “customer-centric company” as its proudest achievement today. This is only possible with customer-focused employees. The equation is simple: Happy...

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The key piece of the puzzle: Change management

In many customer experience research, expert interviews and case studies, we often see how important the concept of change management is for CX. There is no doubt that change management should be handled in a structured way for the customer experience program to...

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Consumer Perspectives: Top Online Marketplace Brands

  • AI based analysis of 485,000 customer reviews in 2023 of top 85 brands in the world including Amazon, Ebay, Myntra and Rakuten
  • Introduction of oCX: Observational Customer Experience score – an objective metric to quantify customer reviews
  • Champions and Contenders of Online Marketplaces by oCX
  • Cultural and local trends in online marketplace experiences in North America, South America, Europe, Middle East and Asia Pacific
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Consumer Perspectives: Top Online Food Delivery Brands

  • AI based analysis of 350,000 customer reviews in 2023 of top 80 brands in the world including DoorDash, Uber Eats, Just Eat and Grab
  • Introduction of oCX: Observational Customer Experience score – an objective metric to quantify customer reviews
  • Leaderboards across service quality, ease of use and delivery time
  • Cultural and local trends in food delivery experiences in North America, Europe, and Asia

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Seeing is believing

Learn how to apply AI to analyze all the various CX ”signals” generated by your customers via surveys, text, complaints, social media, and other interactions. Discover how to quickly identify and flag the most important problems and opportunities, and then better prioritize your investments.