oCX: A Better Way to Understand Your Customers
At Alterna CX, we’ve created a new way for businesses to understand their customers. Meet Observational Customer Experience (oCX)—an AI-powered tool that shows you what your customers really think, without needing to ask them a single question.
No Surveys, No Bias
Traditional surveys can be unreliable or ignored. oCX skips these problems by looking at real customer feedback from across the web.
AI-Powered Insights
Our AI scans reviews, social media posts, complaints, chats, and more to understand customer feelings—whether they’re happy, frustrated, or confused.
Turn Words into Numbers
Even when customers don’t leave ratings, oCX turns their comments into useful scores like NPS, CSAT, or employee satisfaction.
Real Feedback, Real Time
ocX finds what customers are saying about your brand online, giving you a clear picture of their experience—no filters, no delays.
Flexible and Easy to Use
Whether you use NPS, CSAT, or another scoring system, oCX works with your needs, giving you insights that fit your goals.
Honest and Accurate
With oCX, there’s no risk of survey mistakes or people trying to cheat the system. You get real, data-driven insights to make better decisions.
oCX Insights
Our oCX reports aim to unveil key insights and emerging trends in customer experience across the online food delivery, marketplace, and fintech sectors. Explore our reports to gain valuable insights into these dynamic industries and discover what drives exceptional customer experiences.
Neobanks oCX
- Unveil key insights and emerging trends in customer experience across fintech apps and discover what drives exceptional customer experiences.
- Understand cultural and local trends in fintech experiences in North America, Europe, and Asia
Fintech oCX
- Unveil key insights and emerging trends in customer experience across fintech apps and discover what drives exceptional customer experiences.
- Understand cultural and local trends in fintech experiences in North America, Europe, and Asia
E-Commerce oCX
- AI based analysis of 485,000 customer reviews in 2023 of top 85 brands in the world including Amazon, Ebay, Myntra and Rakuten
- Introduction of oCX: Observational Customer Experience score – an objective metric to quantify customer reviews
Marketplaces oCX
- AI based analysis of 485,000 customer reviews in 2023 of top 85 brands in the world including Amazon, Ebay, Myntra and Rakuten
- Introduction of oCX: Observational Customer Experience score – an objective metric to quantify customer reviews
Food Delivery oCX
- As the growth rate of the food delivery industry slows, the competition to acquire customers intensifies. It’s crucial to understand and swiftly respond to customer needs.
- Analysis of 75 food delivery brands, like Uber Eats, DoorDash, Domino’s, and Starbucks.
Food Delivery oCX 2023
- As the growth rate of the food delivery industry slows, the competition to acquire customers intensifies. It’s crucial to understand and swiftly respond to customer needs.
- Analysis of 75 food delivery brands, like Uber Eats, DoorDash, Domino’s, and Starbucks.
- Assess Your oCX Score: Gain insights into your company’s oCX score and compare it with those of your competitors.
- Identify Areas for Improvement: Discover the specific areas where your company struggles and uncover opportunities for growth.
- Improve Brand Perception: Use insights to strengthen your brand’s reputation and increase positive customer sentiment.
