What is oCX score?
oCX, or Observational Customer Experience, is operationalized through qualitative feedback to improve customer experience.
oCX, or Observational Customer Experience, is a unique metric we've developed to gauge the quality of customer experience. Unlike traditional survey-based metrics, oCX is derived from actual written feedback, providing a richer and more authentic reflection of the customer's perspective. Using advanced AI techniques, we assign numerical scores to customer reviews, allowing us to accurately assess the overall customer experience across various channels, from surveys to social media comments and reviews.
Discover more about oCX score and how we can help you.
oCX Reports
oCX (Observational Experience) is Alterna CX’s proprietary metric that
assesses the quality of each company’s customer experience without relying on traditional surveys.
Food Delivery oCX
As the growth rate of the food delivery industry slows, the competition to acquire customers intensifies. It’s crucial to understand and respond to customer needs.
Fintech oCX
Unveil key insights and emerging trends in customer experience across fintech apps and discover what drives exceptional customer experiences.
E-Commerce oCX
AI based analysis of 200,000 customer reviews in 2023 of top 70 brands in the world including Etsy, Wayfair, Sephora, Sally Beauty.
Get a Personalized Demo with Your Data!
Join category‑leading companies and start driving growth, reducing churn, and building loyalty with Alterna's AI technology!
Gain insights into your company's oCX score and compare it with those of your competitors.
Discover the specific areas where your company struggles and uncover opportunities for growth.
Use insights to strengthen your brand's reputation and increase positive customer sentiment.
See Alterna CX In Action
By submitting, you agree to Alterna's privacy policy and agree to receive emails from Alterna CX. You can opt out anytime.